Wednesday, March 20, 2013
The Uses of a Lemon
...plus how to fold a lady's costume coat. Some Wills's cigarette cards from the 1930s. I have 19 or 20 of these slim 'household hint' cards--all issued as part of one of the many collectors' sets offered by Wills between the wars. I find the Larkinesque lower-middle-class world depicted strangely attractive.
Considered as advertising material, this set would seem to have been directed at undereducated, would-be genteel young English housewives --a class of women for whom smoking might once have seemed illicit or outré. The Marriage of Domesticity and Lung Cancer And yes, break out the lemons: your husband's gonorrhea is back.
Posted by Terry Castle at 7:38 PM